Situation
This project consisted to analyze data for a fictitious global manufacturing company called Adventure Works Cycles.
As starting point, I loaded into Power Query editor a raw file data folder which contained transactions orders, returns, products, categories, subcategories and customers as main tables in a CSV format
Workflow:
Once I loaded this dataset, the main steps that I followed was as shown:
- Transform the raw data using Power Query.
- Build a relational data model, using star and snowflake schemas with one to many relationships, identifying fact and lookup tables.
- Create new calculated columns and DAX measures such as Iterators and aggregations, Time Intelligence formulas, Logical and Text functions.
- Design an interactive layout to visualize the data.
Insights:
- What is total monthly revenue comparing against last month?
- What is the best seller product measure by total orders?
- What is the best profitable product?
- What are the best categories and subcategories in terms of total orders?
- Who are the highest valuable customers in terms of revenue and orders?