AIRLINE PASSENGERS SATISFACTION

Customer satisfaction scores from airline passengers dataset. Which percentage of airline passengers are satisfied? Does it vary by customer type? Which factors contribute to customer satisfaction the most? What about dissatisfaction?

Key Insights

1. 43.45% of airline passengers are satisfied while 56.55% are not.
   

2. Inflight service factor contributed to customer satisfaction the most while Inflight Wi-Fi Service factor contributed to customer dissatisfaction the most.
   

3. A higher percentage of the passengers (47.86%) travelled by Business class.
   

4. Majority (81.69%) of the passengers are returning customers.
   

Recommendations

5. Inflight Wi-Fi service should be improved.
   

6. User friendly Online booking application should be welcomed.
   

7. Easy to understand directions should be put in place from the gate location to the onboarding.