Halloween Candy Clusters

Goal

Use data to find the three types of Halloween candy that will make you the most popular house on the block

Approach

1. View the data in Python
2. Apply PCA to the data to create a scatter plot in Python
3. Identify clusters and filter the data down to three candies in Tableau

My Top Picks

• A popular candy: Reese's Peanut Butter Cup
• A popular chocolate option: Twix
• A popular fruity option: Starburst

Python Code

The code in the walkthrough can be found on Github: https://github.com/maven-analytics-io/candy-analysis