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Mall Customers Segmentation

Tools used in this project
Mall Customers Segmentation

About this project

This project uses Excel to create a dashboard that provides insights into customer base spending habits. The dashboard includes the following insights:

  • Gender distribution
  • Age group distribution
  • Income ranges
  • Spending range analysis
  • Gender vs. spending
  • Age group vs. spending
  • Income vs. spending

These insights can be used to improve marketing campaigns, product development efforts, and pricing strategies.

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