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The primary objective of the Maven Analytics Pizza Sales Project is to provide PizzaPalace with actionable insights and recommendations that will drive business growth and improve overall performance. Specifically, the project aims to achieve the following key goals:
1.Sales Optimization: Analyze historical sales data to identify patterns, peak sales periods, and underperforming items. Develop strategies to increase sales revenue and profitability.
2.Customer Segmentation: Segment the customer base to understand preferences, behaviors, and demographics. Customize marketing and menu offerings to target specific customer groups effectively.
Total Revenue: 817.86K
Total No. of Orders: 21350
Quantity Sold: 49574
Types of Pizzas: 32
Top 2most liked Pizzas on basis of sales: (1) Thai Chicken (2) BBQ chicken (3) California Chicken (4) Classic DLX (5) Spicy Italy
Two least liked Pizzas based on sales: (1) Brie_Carre (2) Green Graden
Every Day peak Hour is in afternoon around 1’o clock .
Classic category of Pizzas is most liked category.
Sales remains the equally distributed all around the year but it peaks in the month of July.
10.Friday is the busiest day of the week.