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Supermarket Sales Analysis with Python

Supermarket Sales Analysis with Python

About this project

                                                           **Supermarket Sales Analysis with Python**

Project Overview:

This project involves a comprehensive analysis of supermarket sales data from the year 2019. The dataset, publicly available online, provides detailed transaction records for each month. The analysis is conducted using Jupyter Notebook, Python, Pandas, and Matplotlib to gain valuable insights into the supermarket's performance and customer behavior.

Key Steps and Achievements:

  1. Data Collection: The project began by gathering monthly sales data, which was initially scattered across separate sheets, into a single CSV file for ease of analysis.

  2. Data Cleaning: The collected data underwent extensive cleaning, including removing duplicates, handling missing values (NaN), and ensuring data consistency. This step involved data type conversions and standardizing formats.

  3. Feature Engineering: New columns were created to enhance the dataset, such as extracting city and state information from addresses and deriving additional date-related features, like month and day of the week.

  4. Data Exploration: Exploratory Data Analysis (EDA) was conducted to uncover trends, patterns, and outliers within the dataset. Matplotlib was employed to create various visualizations, including bar charts, line plots, and histograms, to better understand the data.

  5. Key Insights: The analysis provided significant insights, including the identification of the highest selling months, cities, and products. Additionally, sales trends by hours of the day were discovered, shedding light on customer behavior and preferences.

Business Recommendations:

  Based on the insights gained, this project offers actionable recommendations for the supermarket industry. These recommendations can include optimizing inventory management during peak months, focusing marketing efforts on high-performing cities, promoting popular products, and adjusting staffing levels based on hourly sales trends.

Conclusion:

     This Supermarket Sales Analysis Project demonstrates the power of data analysis in uncovering valuable information that can inform strategic decisions and improve business operations within the retail sector. The use of Python, Jupyter Notebook, Pandas, and Matplotlib showcases the capabilities of these tools in extracting meaningful insights from complex datasets, making them invaluable assets for data-driven decision-making.
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