Merchandise Sales
Power BI Dashboard
About this project
In 2023, Lee Chatmen a popular Influencer launched his line of merchandise focusing on 3 Categories: Clothing, Ornament, Others.
Dataset was loaded into Power BI and cleaned with Power Query.
The analysis was focused on these questions
- Overall Sales Trends
- Which product categories perform the best?
- What are the most and least popular products?
- How do discounts or promotional pricing influence purchasing behavior?
- What are the trends in shipping charges?
- How does location affect sales performance?
- What impact does international shipping have on sales?
- What is the demographic profile of buyers?
- How do ratings and reviews correlate with sales?
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