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Bike Share Analysis: Who are our top customers and how do we market efficiently?

Jose Fuentes Avatar
Jose Fuentes Avatar
Jose Fuentes
E&G Amish Furniture
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Bike Share Analysis: Who are our top customers and how do we market efficiently?

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We have found that North America has the most bike sales
Higher income equals to higher chance of a sale. Married couples with one child and single people with no children correlate to high conversions rates.
Middle aged people who commute 2-5 miles make a bulk of our sales.
Professionals and skilled manual workers make up over 75% of our customer base.
Our target audience will be in green on our Dashboard.
Jose Fuentes Avatar
Jose Fuentes Avatar
Jose FuentesE&G Amish Furniture

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