__STYLES__
Tools used in this project
Candy Analysis

About this project

Key Findings:

  • Reese’s Peanut Butter Cup emerges as the top contender with a score of 86.18, thanks to its balanced sweetness and price-to-win percentage ratio.Twix comes in a close second at 85.64, offering a great mix of taste and value.
  • Reese’s Miniatures rounds out the top three with a score of 83.87, standing out for its combination of high win percentage and price-to-taste diversity.
  • Taste Diversity plays a huge role in candy success. As seen from the Avg Win % by Taste Diversity chart, candies with more diverse flavors tend to rank higher in terms of win percentage, peaking at 71% for a variety of 4 taste attributes.
  • Reese's Miniatures has the lowest sugar % and price % compared to other two candies in the top 3.

Dashboard Highlights:

  • Slicer🕯️: Users can filter candies by brand to see specific attributes and performance metrics.Clustered bar chart🦇: Shows the sugar % and price % of the top 3 candies.
  • Stacked Column Chart👻: A breakdown of different taste components (like chocolate, caramel, nougat, etc.) for each candy, offering a detailed view of each candy's flavor profile.
  • Line Chart🎃: This chart illustrates the relationship between the number of taste attributes and the average win percentage.
  • Multi-row Card🍬: A quick view of the top candies overall, based on their total score, led by Reese’s Peanut Butter Cup with a score of 86.18.
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