Cafe Rewards Offers
About this project
The "Cafe Reward Offer" project aims to enhance customer loyalty and engagement for a café by implementing a rewards program. This program will incentivize repeat visits and increase customer satisfaction through a structured rewards system.
Key Insights :
In the year 2017 Highest Number of New Members Taken Membership.
~58% Are Male in Total 17000 Customer.
31–60-Year Aged Customer Is ~45% Of All Customer.
Male Are Participating More Than Female.
Mid Income Category (50,001 - 99,000) Have Contribute $1,254,096 Of Total Transaction.
Age Group 31 -60 Are Spend Highest Amount of Transaction Of $881,966.
Total Number of Offers Received by The Customers 76,277 In Which They Have Viewed Only 57,725 And in Which They Have Completed Only 33,579.
Customer Get 36% Reward In $5 Reward Category in All Transaction
Highest Transaction of a Day Is 5840 And Highest Transaction Amount of a Day Is $76,998.
Offer Conversions Rate Is 44.02%.
Average Revenue Per Customer $104.44.
Buy One Get One Is Most Preferable Offer Type in Terms of Reward.
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