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Social Media Sentiment Analysis

Tools used in this project
Social Media Sentiment Analysis

About this project

Using Power Query, I cleaned and analyzed the data, ensuring accuracy and reliability. Leveraging these insights, I crafted an insightful dashboard for visualization, empowering data-driven decision-making.

Following are the key insights obtained:

  1. Instagram receives the highest number of likes at 11.6k, followed by Twitter with 10.1k likes, and Facebook with 9.7k likes.

  2. February emerges as the month with the highest likes, totaling 3.5k, closely followed by August with 3.4k likes.

  3. Instagram accounts for the highest percentage of retweets at 37.04%, followed by Twitter at 32.3%, and Facebook at 30.77%.

  4. The top 5 countries based on retweets are USA, UK, Canada, Australia, and India, indicating diverse global engagement with the content.

  5. The total likes across all platforms sum up to 31k, while the total retweets amount to 16k, showcasing the overall engagement metrics across the analyzed social media platforms.

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