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Bike Sales Dashboard

About this project

Here's a summary of the key takeaways from the Sales Dashboard:

  • Gender: More males (63%) than females (37%) purchased bikes.
  • Marital Status: A higher percentage of single individuals (56%) purchased bikes compared to married individuals (44%).
  • Region: The majority of bike sales came from North America (45%), followed by Europe (31%), and Pacific (24%).
  • Education: The highest percentage of bike sales came from individuals with a Bachelor's degree (36%).
  • Commute Distance: The majority of bike sales came from individuals who commuted between 1-10 miles (79%).
  • Age Brackets: The highest percentage of bike sales came from middle-aged individuals (43%).
  • Average Income: The majority of bike sales came from individuals with an average income between Rs. 40,000 to Rs. 1,00,000 (73%).
  • Purchased Bike: Out of the total number of bikes sold, 67% were purchased by new customers, while 33% were purchased by returning customers.
  • Average Income per purchase: The average income per purchase was highest for females (Rs. 76,875) and lowest for males (Rs. 61,250).
  • Education and Average Income per purchase: The average income per purchase was highest for individuals with a Graduate degree (Rs. 92,500) and lowest for individuals with a High School education (Rs. 52,500).
  • Commute Distance and Average Income per purchase: The average income per purchase was highest for individuals who commuted between 5-10 miles (Rs. 82,500) and lowest for individuals who commuted between 0-1 miles (Rs. 55,000).
  • Age Brackets and Average Income per purchase: The average income per purchase was highest for middle-aged individuals (Rs. 76,250) and lowest for old individuals (Rs. 52,500).
  • Marital Status and Average Income per purchase: The average income per purchase was higher for married individuals (Rs. 73,750) compared to single individuals (Rs. 68,250).
  • Region and Average Income per purchase: The average income per purchase was highest in Europe (Rs. 80,000) and lowest in Pacific (Rs. 55,000).
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