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For this challenge, you'll be assuming the role of a BI Consultant for Maven Communications, a California-based Telecommunications company.
You've been hired to help the company improve retention by identifying high value customers and churn risks, and have been asked to present your findings to the CMO in the form of a single page report or dashboard.
Don't want to participate in the Maven Churn Challenge? No problem. You can still analyze the data on your own. All of the Data Playground datasets are completely free and are available for everyone to learn with. Feel free to dig in anytime.